Describe your product in 3 words.

Your Music remastered

Where did you get the inspiration for your product?

Music has all the time been about stretching boundaries, doing the unusual and defining new genres. We felt if that’s true for Music, then why don’t you for the very products that play them and put it across to the people indulging in them? An artist spends hours putting every note together, getting that perfect balance of highs and lows and tuning every note to perfection – and this needed to be done justice to through a product which not only made every beat crystal clear perfect but also redefined the way people listened to music all this even as. Then came the ICE Orb and everything else is history.

What differentiates your product from similar products out there?

Everything. Literally Everything. We made sure that the ICE Orb was an amazing Levitating Bluetooth Speaker and at the same time, much much more. With Bluetooth & NFC, people can connect with the ICE Orb in more than one ways, charge their devices using the base, carry the orb as a standalone speaker and it goes on. Let alone competition, this speaker defines a new genre of it’s own.

Tell us about the best and most challenging parts of the creation process.

The best part was surely the inception of this idea for a product which would not only do justice to the people using it, but also to the artists who have sacrificed hundreds of hours to every track they have made and wanted their fans to enjoy every beat the way it was supposed to be enjoyed. The challenges were about how to get all this on a single plate, making sure the end product was more than just a product. It had to be an Art in itself.